Nicole Robertson (née Cardi) is a brand, marketing, and communications executive with more than 20 years of experience helping organizations clarify complex ideas, shape compelling narratives, and build visibility. Her career spans technology, sustainability, financial services, consumer brands, and mission-driven ventures, with leadership across strategic communications, brand positioning, public relations, executive communications, public affairs, investor and stakeholder communications, digital strategy, and go-to-market.

Across her career, Nicole has worked as both an executive and entrepreneur, bringing an operator’s perspective to communications and brand strategy. She is especially drawn to organizations tackling complicated problems, building new categories, or advancing ideas with the potential to make a meaningful difference.

Today, Nicole serves as Fractional Head of Marketing + Communications for PiiQ, an AI-native platform for financial advisory firms. She leads positioning, strategic communications, PR and media strategy, executive thought leadership, investor and partner communications, and go-to-market storytelling, translating complex issues involving AI, privacy, cybersecurity, financial services, and regulation for a range of audiences.

She also recently served as Fractional CEO of Rootiful, an early-stage conscious-living platform and marketplace, leading positioning, brand strategy, partnerships, stakeholder communications, and early go-to-market development.

Previously, Nicole founded Swap Society, a national circular fashion platform built around proprietary SwapCoin™ technology. Over eight years, she led the company across brand, product, marketing, communications, partnerships, and growth, earning national coverage in Fast Company, Forbes, WWD, NBC, and other media. She also used the company’s platform to advocate for garment-worker protections and sustainable fashion policy, working alongside organizations including Fashion Revolution, Remake, Fair Trade LA, and Global Fashion Exchange.

Earlier, as Vice President of Marketing + Communications at NASDAQ-listed bioplastics pioneer Cereplast, Nicole led global brand, communications, public relations, investor communications, and digital strategy. She translated complex materials science and sustainability issues for media, investors, policymakers, industry partners, and consumers, helping generate more than 1.6 billion media impressions across 1,200+ placements. Her work included the global Make Your Mark initiative to create the first universal symbol for bioplastics.

Her earlier career included leadership roles in beauty, ecommerce, and retail. As Brand Director for Beautyfix by Dermstore, she developed and launched the brand and its expert advisory model. She also held leadership roles with Fred Segal Beauty and Reflect.com, Procter & Gamble’s pioneering beauty platform.

Nicole is also a multilingual vocalist with a passion for Bossa Nova, a former professional dancer, and a longtime advocate for animal rescue. She lives in the greater Palm Springs area with her husband, two sons, and three rescue pets.